During this edition of Office Hours, UCLA Professor Hal Hershfield joined us for a discussion on cutting edge topics in the field of behavioral economics and practical ways advisors can apply these concepts with their clients. Discussion topics included:

  • How recent research has affected views around investor loss aversion

  • New behavioral concepts including friction theory and additivity bias

  • How every day biases can affect our communication habits and what advisors can do to communicate more effectively with clients

What's New in Behavioral Finance and How Advisors Can Apply It

Office Hours with Avantis Investors

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